Webinars/Online Sales Training

Webinars/Online Sales Training:   The Fear and Reality

Webinars/Online learning, once a novelty, is now firmly established in the business/corporate training world. Yet many Remodeling Contractors are still not tapping into this method of educating salespeople. As it turns out, many of the most common concerns Owners and sales managers have when it comes to virtual training programs are rooted in a negative experiences with the earliest versions of e-learning technology,  Three of the more common concerns and misconceptions about online training - and the truth about e-learning today.

Fear: "We're not ready to replace our live, instructor-led training."
Reality: Online learning is best used to reinforce - not replace - instructor-led training. When concepts are introduced in a classroom or at a weekly sales meeting and later reinforced through multiple short sessions online, behavioral changes occur more rapidly than with live instruction alone.
You can use e-learning solution as part of a two-pronged approach to sales training that includes weekly or biweekly webinars, and live training in small groups, "There needs to be a lot of reinforcement or opportunity for [reps] to study on their own." Now reps are learning constantly, and new ideas stay top of mind.

Fear: "Constant training can be a constant distraction. We'd rather get it done all at once in a full-day or multi day seminar once or twice a year."
Reality: Attention spans are shorter than ever. After 8 to 10 minutes, the average person's attention starts to wander, Yet most training programs still mirror our education system, where students sit in hour-long classes all day. The result: Our brains get overwhelmed, our attention goes in and out of focus, and much of what is delivered is quickly forgotten.

For this reason, Contractor Strategic Coaching designed its training to be delivered in short, 8- to 10-minute segments, an approach that appealed to the average remodeling contractor You may have attended many seminars where you come out "pumped up and ready to go for the next 24 to 48 hours." Then he gets back into his work routine and goes back to his regular habits. In contrast, the short-burst approach to training is driving behavioral change in his reps through constant reinforcement.
Fear: "I don't want to relinquish control of sales training to a computer or get locked into a cookie-cutter approach to training."
Reality: E-learning solutions can actually give sales managers greater flexibility and control of training curriculum and rep development. With a library of topics to choose from, managers can pick and choose the topics that work best for them and their teams. Or they can push targeted content to individual reps, giving them the information they need when they need it.

"When it comes to sales training, you have your learners, your vacationers, and your prisoners," "E-learning will help the last two types turn into learners."

For more information,      Bob Perry 239-357-4037    bperry941@aol.com

Contractor Strategic Coaching 
"Helping the Improvement Industry Improve"

3 ways people and organizations change:

There are three ways people and organizations change:

Shock: 60% - A trigger event which is sudden and painful. This   includes sickness and downsizing, anything that creates a physical emotional and/or psychological response. These are the reactives and this is how most people and companies change.

Evolution: 20% - This is often where a company or person doesn't actually do anything. They put off and procrastinate, so that when change occurs, it is more often than not, too little, too late.

Choice! 20% - Here's where you want to be. Those people, individuals and organizations that regularly plan a course for the future. They make proactive, ongoing changes and are on time with changes. An adjustable and flexible person or company thrives in a rapidly changing environment.

Remember what Einstein said "The definition of insanity, Keep on doing the same thing and expect different results"

About Newtown Slocomb

Newtown Manufacturing and Building Supply, Inc. was incorporated in 1979, with Don Sennett Sr. the founder and driving force. He created a family run business serving a 200 mile radius from Wilkes-Barre, PA, with a variety of windows and building products. Newtown purchased its window components from Slocomb Industries, another family run business, led by Leon Slocomb. Leon Slocomb had started manufacturing vinyl windows in 1961, and is recognized nationally as one of the pioneers of the vinyl window industry.
Newtown-Slocomb is the result of the marriage of these two businesses, and is led by Carl Slocomb and Don Sennett Jr, sons of the respective founders. Both Carl and Don have over 30 years experience in the manufacture of vinyl windows.
Since combining forces, Newtown-Slocomb has:

• An updated “state of the art” vinyl window product line
• A newly remodeled manufacturing plant
• A new shipping fleet, with geographic reach approaching 1000 miles
• AAMA certification for the air, water, and structural performance of its windows and doors.
• NFRC certification for thermal performance on its windows and doors.
• Full Energy Star compliance on its products
• An outstanding network of home improvement dealers, each with factory trained and certified installers

Let me ask you a few quick questions

I thought I'd take a moment to see how you're doing. Let me ask you a few quick questions:

1. Is your Remodeling/window business where you want it to be in terms of

      sales and profits?

2. Are you generating the personal income you desire?

3. Are you having fun running your business - I mean really

     enjoying the "process" on a daily basis?

4. Are your personal and business lives in "balance?"

5. Is “Low Ball “competition or the economy helping your business?

6. Are you satisfied with the quality and quantity of your leads?

7. Is your website producing leads

8. Is customer satisfaction as high as you would like it to be?

9. Are you using Social Media? ( Facebook, Linkedin, Myspace, Twitter)

How many No’s?

                   If you answered “No” to any of the above questions, and definitely if you 
                   answered “No” to more than one, You need to attend Slocomb Windows    
                        seminar......  

                 “How To  Grow Your Business During Challenging  Economic Times” 

       

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